UI/UX Design & Strategy

Research, flows, and interface design that determines whether software gets used.

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additional information
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UI/UX Design & Strategy is KitelyTech's service for the research, flows, and interface design that determines whether software gets used: delivered as part of a run inside a build, or standalone where a team needs design before deciding what to build. Part of Custom Software & Platform Engineering.

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Where this fits

Design work runs inside Katalyst Custom™, KitelyTech's fully engineered build process, as part of Blueprint and Build, and is available standalone.

what we build

  • User research and workflow mapping
  • Information architecture and user flows
  • Interface design and design systems
  • Clickable prototypes for validation before a line of code is written
  • Usability and accessibility review of existing products

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KitelyTech really embodies what a great Tech company is all about.

Charlie
President, Digital Gifting App

Not only did they create a wonderful product for us, but they did so in a quick and affordable manner.

Charlie
President, Digital Gifting App

Very high quality.

Charlie
President, Digital Gifting App

They didn’t bill me enough for the quality of their work.

James
Attorney & Owner, Law Firm

That’s one of their value-adds; they’re effective.

James
Attorney & Owner, Law Firm

Between their availability, reputation, and track record, I couldn’t have asked for a better partner. They’re a class-act organization.

James
Attorney & Owner, Law Firm

To this day, they continue to make sure that I have what I need to be successful.

James
Attorney & Owner, Law Firm

I can’t say enough good things about them.

James
Attorney & Owner, Law Firm

Excellent management and project creation.

Charlie
President, Digital Gifting App

As soon as I talked with one of their team members, their zest and passion became evident. I saw the excellence that their team brought to the table.

James
Attorney & Owner, Law Firm

Their experience stands out to us.

Antonio
Director of Sales, Security Systems Integrator

KitelyTech really embodies what a great Tech company is all about.

Charlie
President, Digital Gifting App

I very much enjoyed working with Kitely, they were able to assess the project easily and move it along in a timely and efficient fashion with a great final product. Would definitely recommend!

Derin
Founder & CEO, Fast-Casual Restaurant

KitelyTech was big enough to cope with my requests but small enough to care.

Stephen
Founder, Antique Jewelry Retailer

That’s one of their value-adds; they’re effective.

James
Attorney & Owner, Law Firm

To this day, they continue to make sure that I have what I need to be successful.

James
Attorney & Owner, Law Firm

What made the most difference in practice was the quality of the engineering judgment on this team. Not the ability to execute a specification — that is a baseline expectation. The ability to recognise when a specification was suboptimal, explain why, propose an alternative, and support the client in making a decision about it. That consultative dimension elevated the output beyond what the brief described and resulted in a product that is more fit for purpose than the one we had originally specified.

Sabrina
Chief Innovation Officer, (Company Withheld by Request)

The final product exceeded all of my expectations

Rogerio
Marketing Partner, Sports Agency

What I found to be most impressive about KitelyTech was the air of excellence that each member of the team carried themselves with.

Steven
Founder, Nonprofit Organization

What stood out was the fact that they really understood what we wanted. They also added their own inputs before executing and delivering everything we wanted. Overall, their ability to take in information and execute and deliver what we needed was impressive.

Kevin
Managing Director, Sports Agency
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Representative work
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Vehicle Rental Portal Rebuild for an Automotive Dealer Group

Rebuilt rental portal on .NET and Vue.js

Vehicle Rental Portal Rebuild for an Automotive Dealer Group

An automotive dealer group ran its white glove rental program for OEMs and suppliers by phone and email. KitelyTech audited, refactored, and rebuilt the platform on .NET and Vue.js with guided vehicle selection, order tracking, and a shared delivery calendar.

THE PROBLEM

An automotive dealer group runs a white glove short term rental program for OEMs and Tier One suppliers doing competitive research. Customers drive, inspect, and often disassemble the vehicles. Every rental carries its own specification, support level, delivery window, mileage allowance, and price, and several departments order at once against one shared credit balance. The dealer group originally ran the program by phone and email, with no shared view of what vehicles were already scheduled for delivery.

WHAT WE BUILT

KitelyTech ran a code audit of the existing platform in parallel with requirements gathering, then redesigned, refactored, and upgraded the application on a current .NET and Vue.js stack. The rebuilt portal guides a customer through cascading selection across 6 model years, 17 makes per year, and up to 11 trim levels per model, drawn from the client's vehicle data source. The application carries each request through a proposal and order workflow from request to revised to approved to delivered and returned, and adds a delivery calendar, role-based access for owners, admins, and users, and event-triggered notifications.

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Industries:
Technologies:
.NET 8
Vue.js
Azure App Service
Azure SQL Database
Azure Storage
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The best work starts with a real conversation

Every engagement starts with a scoping conversation, not a guess. Tell us where you are, and we'll tell you exactly what it takes to get it right.
What to expect
Scoped by the senior engineers who'll actually do the work
A real conversation before any number gets attached
Priced for what the work requires, nothing padded in