KitelyTech’s Local SEO team delivers search engine results to companies looking to maximize their rankings in local markets.
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LOCAL SEARCH ENGINE OPTIMIZATION SERVICES
What is it?
Local SEO services apply search engine strategies to help your website rank higher in your priority local markets. This technique is created by the claiming of local directory listings, building local citations and on-page optimization. SEO has proven to be an important marketing strategy for companies with physical locations.
Local SEO is paramount for geo-specific brands. The higher your Google ranking, the greater the number of local customers you will see coming through your doors. Today’s consumers are using the local results of the search engines far more often than the other more traditional sources such as Yellow Pages. If you aren’t visible on page 1 or the maps, then chances are that you are missing out on a substantial amount of paying customers.
LOCAL ON-PAGE OPTIMIZATION
The key to optimizing search engine results for local businesses is providing Google’s algorithm with clear, consistent and reputable information about where your business is located and what products or services it offers.
Priming your web page for local search
Using techniques such as schema markup, NAP data and localized keyword selection, we local seo company in Chicago make your business’s purpose and place of operation clear to search engines.
Local Maps Optimization
Ensuring your business exists, and can be accurately accessed via the “maps” tab of search engine results, is imperative. We maximize your maps ranking by submitting your profiles, claiming missing listings, soliciting reviews from existing or previous customers and standardizing NAP data.
Localized Content Marketing
We optimize your content to draw in customers from your key/local area(s). We work closely with you to develop informative, creative content to keep your local audience coming back for more.
LINK BUILDING & LOCAL LISTING CITATIONS
Your local area is full of potential customers that need your specific product, service or offering. We help them find you before your competitors, which most often means they’ll choose you over your competitors.
Established Industry Backlinks
Google’s organic search result algorithm heavily prioritizes business listing citations or “backlinks.” We standardize the “language” of backlinks to your business (on Yelp, Yellowpages, social media, etc) where they exist and create accounts on the most reputable third-party sites to elevate the legitimacy of your brand in the eyes of Google.
The strength of a website’s search engine ranking can vary depending on the geographic coordinates of the searcher. We identify which sites in your business’s vicinity are the most reputable and mimic their formula for SEO success for you.
In every branch of SEO, every backlink adds another layer of legitimacy to your site which is reflected in an improved Google ranking. We’ll seek out and present you with potential partnership opportunities to get you listed on other meritorious blogs, social media channels or news outlets catering to your town & industry.
ACCURATE AND CONCISE REPORTING
To ensure you understand what to expect, we are highlighting three major categories of reports you can expect from us to showcase your progress:
Detailed Ranking Reports
Know where you stand in search engine rankings at all times with our dashboard, offering you daily screenshots and full reports on any keyword(s).
Link Building & Citation Reporting
We keep meticulous, continuous records of every citation and backlink connection we earn on your behalf.
Website Analytic Reporting
Our proprietary client-facing dashboard combined with Google’s powerful Analytics platform gives you a crystal-clear picture of how our marketing is improving your business’s search rankings and results.