14 Nov 2017
Mobile Application

4 Things to Consider Before Developing a Mobile Application

We all know that the current mobile or web applications market is saturated. It is designed to cater to one or more devices, operating systems, and users. This makes it challenging for the app developers to develop the right strategy that helps them build a perfect application. Mobile application development is about implementing the right [...]
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10 Nov 2017
Software Developers and Product Owners

Best Ways for Software Developers and Product Owners to Collaborate

Every business reaches the point where it make the decision of whether to employ in-house software developers or outsource technology partners. There are many advantages of hiring outside tech talent to manage ongoing product development efforts. The tech partner can be contracted on an as-needed basis, rather than paying a full-time employee salary and benefits. [...]
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09 Nov 2017
5 Ways Mobile Applications

5 Ways Mobile Applications Have Changed The Outlook of Marketing

The fact that we use our phones twice as many times as we think we do indicates that a lot of smartphone use seems to be habitual, automatic behaviors that we have no awareness of – Dr. Sally Andrews Major technological advancements have revolutionized the way businesses are marketing their products and services. Mobile applications [...]
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03 Nov 2017
Convert Visitors Into Subscribers

5 Best Techniques to Convert More Website Visitors Into Subscribers

According to Econsultancy, only about 22% of businesses are satisfied with their conversion rates. You might feel relaxed because you have a highly-functional business website with the latest features. In reality, however, this is just the beginning. You now have to attract maximum traffic on your website and optimize it for Google and other search [...]
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31 Oct 2017
Web Design Customers Can Trust

Web Design Customers Can Trust

In business, as in life, people are loyal to the brands that earn their trust and respect. Based on today's technological landscape, the first steps towards this relationship are on a company’s website. Below are six ways to leverage web design to garner trust, loyalty, and respect among customers. 1. Have a polished web design [...]
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25 Oct 2017
LinkedIn’s Sales to Spike B2B Sales

Capitalize on LinkedIn’s Sales Navigator to Spike B2B Sales

Today more than ever, we find ourselves in an individualistic society. Thinking independently reigns supreme. Retailers are responding to consumers thirst for uniqueness. Many have removed branding from clothing in favor of letting the fit speak for itself. To this end, “sponsored”, paid, PPC, and Google AdWords ads exist in a sort of grey area. [...]
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23 Oct 2017
E-Commerce AdWord Strategies

3 E-Commerce AdWords Strategies to Beat the PPC Plateau

We weren’t the first to bring a comparison of SEO vs PPC advertising to the internet. We’ve blogged about it before, and we will again; SEO campaigns and PPC advertising are cornerstones of every successful e-commerce business. Both tactics are especially crucial early on in the life of an online business, to get the word [...]
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12 Oct 2017
Big Results with Local SEO Plans

How to Get Small Businesses Big Results with Local SEO Plans

The term “SEO” gets thrown around a lot these days in the online business world. But what does it actually mean? This week, we’ll dive into some questions, complaints, and requests from small business owners frustrated with their local SEO providers. If you’re a client of a local SEO provider who is frustrating you with [...]
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06 Oct 2017
4 Adwords Tips

4 AdWords Tips that Will Add to your Bottom Line

Pay per click (PPC) advertising is a wonderful way to direct more qualified leads to your brand’s website. But, getting users to your site is just the first step. The best PPC campaigns will convert these leads into customers. PPC advertising can be executed across many platforms, but we’ll focus today on the biggest one: [...]
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03 Oct 2017
Must Have Digital Marketing Tools

5 Free Must-Have Digital Marketing Tools to Grow with your Business

Welcome to Q4 2017. To help you kick off the most important quarter of the year, we at KitelyTech have compiled our 5 favorite digital marketing tools that won’t break the bank. Harness the power of these resources to spread brand recognition, gain new users, and increase conversion rates this holiday season. 1. Slack Slack [...]
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