A coveted spot in the featured section of Apple’s App Store could mean the difference between rags and riches. There are over 2 million apps in the App Store, and counting. Getting noticed means more traffic. Increased traffic leads to more downloads. More downloads mean more money, whether in purchasing the app, subscription fees, or [...]
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It’s no secret that the best websites are those that cater to both the consumer and the search-engine crawlers. Form and substance are both necessary, with neither being sufficient. Looks shouldn’t be sacrificed for content, and vice versa. Sometimes it can be hard to know exactly what constitutes as form with Google’s ever-changing algorithm. However, [...]
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There is never a good time to call attention to the fact that your website is not secure. However, in the wake of the massive Equifax data breach, now is an especially bad time to do so. With 44% of the US population affected by the hack of the credit company, Americans are likely to [...]
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The biggest competition that an online store faces is not from rival brands. But, from their very own customers! Customer experience is the trump card that helps an online store win customer minds and become a successful business. Shocking? Consider this statistic from Barilliance. Approximately 71.39% customers abandon their online shopping carts without completing the [...]
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