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Category: CRO

Apr 19
2022

How to Write Landing Page Copy That Maximizes Conversion

As far as online content goes, copy is the backbone of your landing page. Your headline, lead-capture form, social proof, and CTA (call to action) button must all optimize language that inspires visitors to engage. Otherwise, your landing page won’t [...]

Mar 19
2021

Master Color Psychology to Increase Your Conversion Rates

Learning how to use color psychology in website marketing is something that all website developers should be thinking about when it comes to optimizing their web pages for search engines. If you’re not, you’re missing out on a lot of [...]

May 7
2020

Pandemic Business Continuity Plan: 7 Recommendations

Unfortunately, the COVID-19 pandemic has yet to reach its peak. With many companies considering business continuity plans for future pandemics, let’s take a look at what those plans should cover. Obviously, after this outbreak is under control, things will change. [...]

Oct 3
2019

Fast and Easy Tips to Increase Your Website Conversion Rate

Did you know that visitors to a website will decide if your content is relevant to them within 5 seconds? Building a website and then creating content does not mean you will automatically get leads, or that those leads will [...]

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