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Category: Mobile App

14 Dec 2017
Basics Of App Store Optimization

Three Basics Of App Store Optimization (ASO)

“For the average app, search actually makes up the vast majority of installs” – Ankit Jain In 2016, the total number of applications downloaded from Apple’s App Store was nearly 25 billion. Similarly, the Android application downloads surpassed 90 billion. Statista has forecasted that there will be a total of 197 billion or more mobile [...]
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14 Nov 2017
Mobile Application

4 Things to Consider Before Developing a Mobile Application

We all know that the current mobile or web applications market is saturated. It is designed to cater to one or more devices, operating systems, and users. This makes it challenging for the app developers to develop the right strategy that helps them build a perfect application. Mobile application development is about implementing the right [...]
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09 Nov 2017
5 Ways Mobile Applications

5 Ways Mobile Applications Have Changed The Outlook of Marketing

The fact that we use our phones twice as many times as we think we do indicates that a lot of smartphone use seems to be habitual, automatic behaviors that we have no awareness of – Dr. Sally Andrews Major technological advancements have revolutionized the way businesses are marketing their products and services. Mobile applications [...]
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22 Sep 2017
App Store

8 Ways to Score with a Feature in the App Store

A coveted spot in the featured section of Apple’s App Store could mean the difference between rags and riches. There are over 2 million apps in the App Store, and counting. Getting noticed means more traffic. Increased traffic leads to more downloads. More downloads mean more money, whether in purchasing the app, subscription fees, or [...]
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31 Aug 2017
mobile application development

To App or Not to App: What’s Right for your Brand?

Mobile optimization. Mobile applications. Digital media marketing. Customer relationships management. Social media marketing. Pay per click advertising. Search engine optimization strategies. With so many technological facets seemingly necessary to your brand’s success, it can be hard to keep them all straight (and easy to become overwhelmed while attempting to do so). In this article, we’ll [...]
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11 Jul 2017
Mobile App Development

4 Mobile App Development Mistakes that will Kill Your Mobile App

“There’s an app for that.” How many times have you heard this catchphrase? It’s practically become the Millennial mantra. If you’ve thought about adding a mobile app to your business’s arsenal, you’re not alone. In fact, you’re in good company. Mobile apps seem to be ever-increasing in popularity, and continue to lay the foundation for [...]
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