Amazon SEO

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AMAZON SEO

Traditional SEO campaigns are necessary, but not sufficient for e-commerce brands and brick-and-mortar stores offering tangible products. While local SEO and franchise SEO services improve a product’s ranking on Google or Bing, these standard methods don’t affect Amazon product ranking. Since Google and Amazon are different companies with different goals for their users, the algorithms aren’t the same. Unique priorities between search engines and Amazon mean focusing on building SEO ranking independently to maximize each.

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    Amazon

    Amazon is Google for products

    Amazon has three times more searches for products than Google. E-commerce brands that are focused only on ranking in Google & Bing search engine results pages (SERPs) are missing an opportunity and leaving sales dollars on the table.

    Opportunity

    Amazon is Equal Opportunity E-commerce

    Whether you’re reselling items purchased at wholesale prices, or offering customers the exclusive opportunity to purchase a patented invention on your own e-commerce site, Amazon is a valuable marketplace for you.

    CUSTOMERS CAN’T BUY WHAT THEY CAN’T FIND

    KitelyTech has helped hundreds of brands worldwide set up and optimize their Amazon storefronts. Our work doesn’t end with the hanging of your virtual shingle. To act as informed consultants and improve your overall SEO score, we analyze the Amazon SEO component in tandem with the following factors:

    Google Analytics

    Google Analytics

    Keyword Optimization

    Keyword Optimization

    PPC Advertising

    PPC Advertising Campaigns

    Blogging

    Blogging On Behalf Of Your Brand

    Facebook Ad

    Facebook Ad Manager

    Backlinks

    Integrating High-quality Backlinks To Build Your Brand’s Authority

    Google AdWords

    Google AdWords

    amazon seo

    WHAT FACTORS IMPACT AMAZON SEO?

    In line with Amazon’s algorithm, we focus on the following aspects when building your brand’s credibility within Amazon:

    1. Reviews: product ranking reflects your product’s reputation. We solicit high-quality reviews from your customers
    2. Keywords: high-density keyword descriptions will appear above competitors for the same term in search results
    3. Images: product photos should be high-resolution, accurate, and enticing
    4. Branding: with KitelyTech, brand consultation is included with Amazon SEO services, because factors like pricing, conversion rate, and popularity affect your SEO performance on this platform

    Most tech-savvy companies today have benefitted from a well-executed traditional SEO campaign, but fewer brands are familiar with what they stand to gain by improving their Amazon SEO. Take the first step to improving your sales today by requesting a free consultation with KitelyTech SEO experts.

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