KitelyTech works closely with its clients to create digital display advertising campaigns to drive visitors that convert to leads.
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DISPLAY ADVERTISING SERVICES
KitelyTech’s expertise in display advertising falls under three of the most effective types of display advertising: re-targeting, contextual targeting, and site targeting.
Our display advertising services help our clients reach qualified prospects ultimately generating excellent sales leads with a high potential for conversion.
OUR COMPLETE DISPLAY ADVERTISING OFFERING
Also known as “re-marketing” in Google’s lingo, retargeting ads are shown to your warm leads: people who have previously visited your site. Furthermore, retargeting ads can be customized to maximize the likelihood of drawing the lead back in, based on how he/she interacted with your site in the past. Retargeting has powerful potential, and can increase conversion rates 50-100+% when implemented correctly.
Contextual targeting pairs your ad with blogs and websites whose content mirrors your keywords. By underscoring the relevancy of your ad based on a page the user has already chosen to view, the lead is increasingly likely to be interested in – and, therefore click – your ad.
Site targeting builds upon contextual targeting, and provides another way for brands to engage with potential customers. Unlike contextual targeting, in which advertisers denote the keywords they want to sync with ad placement, site targeting allows the advertiser to select any number of specific sites to run their ads.