Media & Entertainment
AI can accelerate content tagging, metadata management, and audience analytics: real production efficiency, as long as it respects the rights and licensing terms attached to every piece of content it touches.


Content rights and licensing terms vary by piece of content, by platform, and by region. Getting this wrong creates a rights and licensing problem, not just a technical one. A well-scoped tool working with cleared content on a platform already in place fits a fast, fixed-scope configuration under Katalyst Launchpad™. Systems touching licensed or rights-managed content at scale call for the fuller validation of Katalyst Custom™, KitelyTech's fully engineered build process.
They were exceptional. Their team communicated well, understood what we wanted, and listened attentively. More importantly, they met all deadlines and stayed within budget — it was money well spent.

A comedy club operating live venues and producing original specials had ten years of recorded performances and no platform of its own. Distribution meant other companies' platforms and other companies' subscriber relationships, with no way to point a camera at its own stage and put the feed in front of its own audience.
A custom subscription streaming service spans a responsive website, mobile apps, and Apple TV and Android TV. Members browse specials by format, from five-minute sets to half-hour specials, plus podcasts and a ten-year archive that older releases rotate into. Search works by comedian, category, title, and tag. Favorites drive recommendations. Free and paid tiers run on integrated recurring billing. A live section lets a subscriber pick a club location and watch the show happening on that stage. Behind it all, an admin CMS handles mass video upload, so the producer runs its own catalog.
Consumer insights & ad-measurement platform

Understanding the path to purchase meant asking people about decisions they had already made, often days later, through survey experiences dull enough that the most representative respondents stopped answering. Ad measurement had the same gap: impressions served were counted, attention paid was not.
Mobile-first insight tools that capture responses in the moment rather than in recall, interactive research communities that keep panels engaged over time instead of burning them out in a single survey, and proprietary ad-tracking technology that measures viewing and engagement rather than delivery. Research reaches people while the moment is still happening, and ad performance gets measured rather than estimated.

The country's first virtual reality park

The client wanted to launch the first VR park in their country. Nothing about a location-based VR experience is off the shelf: the content, the physical space, and the hardware have to be designed as one thing.
A fully immersive VR experience built in Unreal Engine, blending real physical settings with digital constructs so the environment players walk through matches the one they see.

4D interactive theatre experience
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The venue wanted an attraction, not a screening: a VR experience where the theatre itself participates.
An immersive VR experience built with scripted events, detailed models, and sensory engagement synchronized to the action, built for a 4D theatre where the seat, the air, and the scene move together.
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Extended reality platform for training and multiplayer worlds
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Building a spatial training simulation or a multiplayer metaverse meant assembling a pipeline from scratch every time.
An all-in-one extended reality solution for creating spatial training simulations and multiplayer metaverses, simplifying creation, management, and distribution of immersive experiences in one platform.
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